We just went live this past weekend with another e-commerce web design solution for one of our best clients, Sunbelt Imports Inc. This new project features over 600 plus a catalog of products, all related to coffee, gelato, and tea house specialty business.
This project is a complete custom WordPress implementation, all built from scratch with the companies specific needs in mind.
It features over 600 products divided into categories for easy navigation. It includes an index text search box that allows the use of keywords to help filter the product search queries. It will show you precisely the items you are searching.
SEO and Social Marketing
Moving forward, we are planning to have a section to spotlight their customers comprised of coffee shops, gelaterias, tea houses and restaurants. Showcasing their own success stories and help spread the word of who they are, their location and particular menu items.
At Grapho Studio we are not satisfied by only developing your website, but we pride ourselves to help our clients reach out to their customers with social marketing, Organic SEO, and responsive email campaigns, being a fundamental component to any web marketing initiative. The most beautifully well-designed website will not benefit what they represent unless people can find it.
During the development process of this website, a brand identity strategy was developed to help keep all marketing consistent throughout any initiatives. To be able to achieve this, a brand identity guideline has been created that defines primary and secondary color pallets. Defined in RGB, CYMK and Web Hexadecimal formulas. A corporate font was assigned, and the use of the logo was delimited. All of this is to ensure consistency throughout all marketing, be it print, web or video.
It has been a very long project because of the extensive product catalog. We are working in conjunction with our client in strategically positioning this website with search engine optimization for organic placement in search results.
If your company is in need of not just a beautiful website but a complete web marketing campaign with a strategic brand identity, please give us a call.
E-Commerce Web Design Soutions