When it comes graphic design and display graphics, you never know what is going to keep you busy next week. It could be a web solution, an elaborate 3D illustration or laying-out promotional print materials.
For the past two weeks, I have been working on designing and implementing high-resolution display graphics. We were requested to layout a box truck wrap, a vehicle wrap, and a billboard. The challenges concerning this kind of work are primarily designing in low resolution to get the design down. Then rendering and implementing the high-resolution design for final output. At first glance, it seems like it’s double the work, but in practice doing it this way reduces the sufficient time needed to complete the job. This workflow brings down the total cost for our clients.
As far as the 3D assets, it is no secret that rendering in low resolution is a huge time saver, it allows the process to be a lot more nimble and all changes can be made much more expeditiously.
Once the design is finalized, the assets are rendered in high resolution to be brought back into the final layout.